World Cancer Day 2025
The new World Cancer Day theme 2025-2027 “United by Unique” places people at the centre of care and their stories at the heart of the conversation.
The Campaign
Cancer touches millions of lives in countless ways but it doesn't define who we are. We are more than a disease, more than a statistic. The new World Cancer Day campaign 2025-27 “United by Unique”
Every story counts
Cancer is more than just a medical diagnosis — it’s a deeply personal matter.
Behind every diagnosis lies a unique human story - stories of grief, pain, healing, resilience, love and more. That’s why a people-centered approach to cancer care that fully integrates each individual’s unique needs, with compassion and empathy, leads to the best health outcomes. The campaign will explore different dimensions of people-centered cancer care and new ways of making a difference. It will offer a three- year journey from raising awareness to taking action.
People living with cancer don’t always feel heard, seen, or understood. They might feel alienated and voiceless at a time when they’re also learning to navigate an unfamiliar and confusing health system, not to mention dealing with the emotional highs and lows of cancer diagnosis, treatment, or recovery.
People-centered cancer care
Represents an opportunity to refocus, rewire, and rewrite how we think about cancer, to embrace people’s differences, and to make sure that everyone is seen for who they really are and has access to the care they need.
Every experience with cancer is unique and it will take all of us, united, to create a world where we look beyond the disease and see the person before the patient.
#UnitedByUnique
Please click on the links below for more information:
World Cancer Day
www.worldcancerday.org
